When she’s not gracing the couture runways, befriending actor Woody Harrelson, or starring in the hit Netflix show Stranger Things, Sadie Sink spends her spare time doing nothing.

Well, not nothing. The 20-year-old reads (correction: is trying to read more). She plays with her five-month-old puppy. And, like many late adolescents, she peruses TikTok. During a recent scroll, Sink figured she’d fallen into some niche algorithmic vortex. Despite persistent swiping, clip after clip was soundtracked by the same song: “Running Up That Hill (A Deal with God),” a 1985 British pop ballad that arms Sink’s character, Max Mayfield, against the supernatural.

It had to be a coincidence. Although there are many accounts that exist claiming to be Sink—some with tens of thousands of fans—the star’s legitimate profile is anonymous (in Zoomer slang: a “finsta”). TikTok couldn’t know it was really her behind the screen. Within the same week, the Kate Bush track would hit number one on iTunes—40 years after its release—thanks to the show.

“I can’t even tell you how many times I’ve had to listen to ‘Running Up That Hill,’” says Sink. “I knew the show had a giant fanbase, but I didn’t know how big until I was in it.”

The resurrection of “Running Up That Hill” has parallels to Sink’s ascension to stardom. As if portraying one of the most beloved characters on Netflix’s most-watched English-language series wasn’t enough, the Sink-led Stranger Things episode “Dear Billy” will make Emmy history if it wins in all seven categories it’s been submitted for. Winona Ryder identified Sink as the next Meryl Streep. Then, of course, there are her leagues of fans (an eye-watering 20 million on Instagram alone) obsessively ingesting any scrap of content she provides—from press appearances to behind-the-scenes insight.
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